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Create project

New campaign

Create a draft campaign. Audience targeting, success metrics, and scheduling are editable on the detail page. Note: launching records intent but does not yet send to channels — delivery arrives with the Destinations framework.

Basics
A human-readable name and a machine-readable key used by the MCP tools.

Lowercase letters, numbers, underscores. Auto-generated from name.

Channels
Select the delivery channels. Real delivery is wired in the Destinations framework (Layer 2). v1 records intent and models the object for MCP tools.
Campaign channels
Creative
Name each creative variant. Add a message to pre-fill the payload — the Destinations adapter will use it when delivering to each channel.